As one of the world’s leading manufacturers of cane sugar, ASR Group has one of the broadest portfolios of sweetener solutions in the industry, including value-added sweeteners, certified organic products, high-potency sweetening solutions, and pharmaceutical sugars. ASR Group is committed to providing sweeteners of the highest quality to meet the ever-changing needs of today’s consumers.

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Viscous sweeteners, such as refiner’s syrups, honey and rice syrups, and molasses, are used to improve the quality of everything from the taste and color to the overall mouthfeel of snack bars, cereals, cookies, and other baked goods. They also provide the nutritional value and the general positive consumer perception of the products that use them as ingredients.

From a processing standpoint, viscous sweeteners can be easily incorporated into formulations and provide a smooth, homogenous texture in comparison to granulated sweeteners.

Molasses and refiner’s syrups are used a lot in bakery to give the characteristic color, flavor, and texture to many baked products such as cookies. They are also used to improve the color of breakfast cereals while also improving cost efficiencies by synergistically boosting flavors like honey or cinnamon.

Rice syrups or tapioca syrups are commonly used in cereal bars and granola, where their high viscosity binds together the ingredients into a bar while complementing the nut and grain flavor profiles.

Additionally, our proprietary “co-crystallized” cane sugar offerings include free-flowing granulated and powdered sugars made with brown sugar, honey, and molasses. These quick-dissolving crystals can be very useful for operations where liquid handling and storage is difficult, or in processes like yogurt production where the integration of viscous liquids is problematic.

Co-crystallized sugars are also a great option for formulators who want the flavors of these viscous syrups but perhaps have a product not suited to liquids—such as powdered bakery mixes or dry seasonings.

ASR Group’s portfolio includes a wide range of cane sugar, from white refined to raw cane sugar; inverted and refiner’s syrups; a wide range of molasses products, and tapioca, brown rice, and malt syrups. All of these products are non-GMO verified.  Within our family of brands, Florida Crystals® is the only US domestic grower and manufacturer of organic raw cane sugar and organic molasses.  In addition, our co-crystallized range offers honey, molasses, and brown sugar in a granulated, free-flowing format for easy use in spice rubs, yogurts, and quick-dissolving applications. A growing trend toward either masking bitterness or enhancing sweetness perception prompts the use of sugarcane and molasses distillates as part of natural flavor systems.  For consumers desiring to reduce or eliminate calories from the foods they love, ASR Group is introducing Sweet Essence M™ Sugarcane Reb-M, a high-potency sweetener made from sugarcane.  In the future, ASR Group will be expanding its portfolio even further by introducing rare sugars, including tagatose and allulose.

ASR Group has over 150 years of experience in bringing the right sweetening solutions to the table. Along with providing top-quality products, ASR Group generates new ideas and solutions to meet your needs and creates shared value by serving you with competence and care. For more information, visit www.dominospecialtyingredients.com.